Biblioteca Instituto Técnico Superior Comunitario

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comercio de productos y servicios turísticos

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Mercadotecnia para hotelería y turismo / Philip Kotler [y otros cuatro].

by Kotler, Philip, 1931- [autor] | Bowen, John [autor] | Makens, James [autor] | Sánchez Carrión, Miguel Ángel [traductor] | Maldonado Avalos, Ma. Magdalena [corrector].

Edition: Primera edición.Material type: Text Text; Format: regular print ; Audience: General; Language: Spanish Original language: English Publisher: México : Prentice - Hall Hispanoamericana, 1997Availability: Items available for loan: Call number: SG 647.94 K87m 1997 (1).
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