Biblioteca Instituto Técnico Superior Comunitario

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1.
Fundamentos de marketing / Gary Armstrong, Philip Kotler ; traducción: Astrid Mues Zepeda ; revisión técnica: María Del Pilar Costal Pérez

by Armstrong, Gary | Kotler, Philip [autor] | Mues Zepeda, Atrid [traducción] | Costal Pérez, María Del Pilar [revisión técnica].

Edition: Decimoprimera edición.Material type: Text Text; Format: print regular print Language: Spanish Original language: English Publisher: México : Pearson Educación, 2013Availability: Items available for loan: Call number: SG 658.8 K 87f8 2013 (3).
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2.
Éxito! estrategias, tácticas e ideas de marketing y ventas que funcionan / Tom Wise

by Wise, Tom.

Material type: Text Text; Format: print regular print Language: Spanish Publisher: Buenos Aires : Aguilar, Altea, Taurus, Alfaguara ; 2007Availability: Items available for loan: Call number: SG 658.83 W812e 2007 (1).

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3.
Fundamentos de Marketing / William J. Stanton [y otros seis].

by Stanton, William J [autor] | Etzel, Michael J [autor] | Walker, Bruce J [autor] | Palos Báez, Enrique [traductor] | Dávila Martínez, Francisco Javier [traductor] | Domette Nicolesco, Jean [revisión técnica] | Carranza Garza, Adriana [revisión técnica].

Edition: Decimotercera edición.Material type: Text Text; Format: regular print ; Audience: General; Language: Spanish Original language: English Publisher: México : McGraw-Hill, ©2004Availability: Items available for loan: Call number: SG 658.8 S792f 2004 (1).

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